Privacy Policy

TORONTO'S DOUBLE-DECKER TOUR COMPANY

Privacy Policy

Urban Inc. (“Company“, “we“, “our“, or “us“), operating as City Sightseeing Toronto, is committed to protecting your privacy and safeguarding the personal information you provide when using our website or purchasing our products and services.

This Privacy Policy explains what information we collect, how we use it, when we share it, how we protect it, and the choices available to you regarding your personal information.

Information We Collect

We may collect personal information that you voluntarily provide when you:

The personal information we may collect includes:

When you visit our website, we may also automatically collect certain technical information, including:

Legal Basis for Collecting and Using Personal Information

Where applicable, we collect, use, and disclose personal information on one or more of the following legal bases:

How We Use Your Information

We use your personal information to:

Where you have provided your consent, we may also send promotional emails regarding our products, services, promotions, or special offers. You may unsubscribe at any time by using the unsubscribe link contained in those communications or by contacting us directly.

Cookies and Similar Technologies

Our website uses cookies and similar technologies to:

Some third-party providers, including analytics providers, payment processors, and website hosting services, may also use cookies or similar technologies.

Most web browsers allow you to control or disable cookies through browser settings. Please note that disabling cookies may affect certain features or functionality of our website.

Do Not Track Signals

Some web browsers offer a “Do Not Track” (“DNT”) feature that signals to websites that you do not wish to have your online activities tracked.

At this time, there is no universally accepted standard for responding to Do Not Track signals. Accordingly, our website does not currently respond differently when a DNT signal is received.

Payment Information

Payments made through our website are processed securely by trusted third-party payment service providers using industry-standard encryption technologies.

We do not store complete credit card numbers on our servers.

How We Protect Your Information

We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, misuse, or destruction.

While we take reasonable steps to safeguard your information, no method of electronic transmission or storage can be guaranteed to be completely secure. Accordingly, we cannot guarantee absolute security.

Disclosure of Personal Information

We do not sell, rent, or trade your personal information.

We may share your information with trusted third-party service providers that assist us in operating our business, including providers of:

These providers are authorized to use your information only as necessary to provide services on our behalf and are expected to maintain appropriate confidentiality and security measures.

We may also disclose personal information where required or permitted by law, including where necessary to:

Business Transfers

If all or part of our business is sold, merged, reorganized, transferred, or otherwise involved in a corporate transaction, personal information may be transferred as part of that transaction, subject to applicable privacy laws and appropriate safeguards.

Data Retention

We retain personal information only for as long as reasonably necessary to:

When personal information is no longer required, it is securely deleted, destroyed, or anonymized, as appropriate.

International Processing

Because we serve visitors from around the world and use certain third-party service providers, personal information may be processed or stored in Canada or other jurisdictions where our service providers operate.

By using our website or services, you acknowledge that your information may be transferred and processed in accordance with applicable laws.

Your Privacy Rights

Subject to applicable law, you may request to:

Please note that withdrawing consent may affect our ability to provide certain products or services, and we may be required by law to retain certain information for legal, accounting, tax, or regulatory purposes.

13. Accessibility of Privacy Requests

We are committed to making our privacy practices accessible to all individuals.

If you require this Privacy Policy in an alternative format or need assistance submitting a privacy-related request, please contact us using the information below. We will make reasonable efforts to accommodate your request.

14. Children’s Privacy

Our website is intended for a general audience and is not directed toward children under the age of 13.

We do not knowingly collect personal information directly from children without appropriate parental or guardian consent where required by applicable law.

15. Third-Party Websites

Our website may contain links to third-party websites or services for your convenience.

These websites operate independently and maintain their own privacy policies. We are not responsible for the privacy practices or content of any third-party website and encourage you to review their privacy policies before providing any personal information.

16. Your Consent

By using our website or purchasing our products or services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your personal information as described herein, where such consent is required by applicable law.

17. Changes to This Privacy Policy

We may amend this Privacy Policy from time to time to reflect changes in our business practices, legal obligations, technology, or applicable laws.

Any changes will become effective upon posting the revised Privacy Policy on our website together with the updated “Last Updated” date. Your continued use of our website following the posting of changes constitutes acceptance of the revised Privacy Policy.

18. Contact Us / Privacy Officer

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns regarding the handling of your personal information, please contact our Privacy Officer:

Urban Inc.
Privacy Officer
Operating as City Sightseeing Toronto

Email: info@citysightseeingtoronto.com

Telephone: (416) 410-0536

Urban Inc. will investigate all privacy-related inquiries and respond within a reasonable period in accordance with applicable privacy legislation.

Last Updated: July 10, 2026

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